Social Media Marketing

Nurture relationships with your audience, building Loyal customers.

Social media has become a powerful tool for businesses to connect with their customers and build long-lasting relationships

1 %
Engagement

Engagement drives action. We help capture the attention of your audience, driving actions on social media posts

1 %
HVCO

Show authority, build trust and generate quality leads giving out quality contents. Afriada position you for success with our high value content offers

1 %
Uniqueness

The social space is polluted with noise from different brands. To succeed there’s a need for differentiation. We’ll help differentiate you by selling your unique value proposition. 

What is Social Media Marketing

The world is constantly evolving, and so is the social media space. There’s more to social media marketing than posting on facebook and twitter a few times a day. 

To be able to stand out from competitors, and social media noise, you need a well planned social media strategy leveraging the best platforms to reach your targeted audience. 

Social media marketing is the process of creating content for social media promotion. It is geared towards promoting your products or services, building community  with your targeted audience and driving traffic to your business.

We Groom Loyalists for your Business

Social media has become a powerful tool for businesses to connect with their customers and build long-lasting relationships. Most of  your dream customers spend at least 2 hours a day on social media.

We help you  leverage the right social media platforms and strategies to target them, we will help you reach a wider audience, engage with your customers on a personal level, and ultimately build brand loyalty.

The Best Social Media Strategy

To build an active and engaging social community around your brand, there’s a need to employ the best social media strategy effective for your brand. 

Afriada Develops objective-driven social media marketing strategies, fueled by data, to deliver real measurable business and marketing results.

We know using social media to build customer relationships requires a thoughtful strategy and ongoing effort, it is why we help you choose the right platforms, create valuable content, engage with your audience, and employ paid strategies when required.

Content Development and Production

Indeed Content is the heartbeat of internet marketing, without contents there wouldn’t be social media. We develop and produce written, visual, and audio contents that are informative, entertaining, and relevant to your target audience.

After developing contents we then repurpose for different social media platforms.

How We Do It

Research

Firstly we evaluate your industry, your  niche, and your competitors. This research is to help us effectively create a social media strategy. it will help us differentiate your brand while keeping the target consumer in mind.

  • Niche
  • Discover your Business Strategy
  • Competitive Research

Strategy

A sound social media marketing strategy is the backbone of your social media presence. We help you create measurable plans to reach your goal paying close attention to benchmarks and implementing changes to help meet up your goals.

  • Create valuable content 
  • Drive engagement
  • Increase conversions

Planning and Publishing

Every content released must be well planned and scheduled. We’ll create a social media calendar for your brand, scheduling relevant posts geared towards achieving our goals. When it comes to publishing, there’s one golden rule,  consistency! . A  regular schedule keeps people coming back for more.

  • Focus on Quality
  • Inclusivity / Brand Image
  • Employing Researched Data

Listening and Engagement

We will constantly engage with your audience to receive feedback. This would help us  determine our approach and content delivery. It will also help the business make informed decisions geared towards customer satisfaction and experience.

  • Gain Industry insights
  • Pick up new trends
  • Leveraging influencers

Paid Social

paid social media marketing is a powerful tool that can help businesses reach a wider audience, improve targeting for faster results,  increase brand awareness, promote contents, and grow a following. 

We are experts at running paid social media marketing campaigns. We will help you set budgets, target specific audiences, and track results. With approximately 2.89 billion monthly active users on facebook alone, your business can reach its targeted audience faster through paid advertising. 

After setting up your social media accounts organically, we then explore this option.

Leveraging Influencers

Influencer marketing has become increasingly popular because of its effectiveness in reaching a wider audience and driving engagement. Afriada partners with individuals who have a significant following on social media platforms to promote your products and services. Influencer marketing can help your  business increase brand awareness, build credibility and trust, increase engagement, and improve SEO efforts

Analytics

The success of any social media marketing campaign depends on analytics. Afriada collects data to further understand user behaviour, refine strategies, discover best post patterns and social media platforms for your business. Analytics also helps us analyse your competitors.

  • Engagement Metrics
  • Organic and Paid metrics
  • Click and Reach Metrics



Social Media Marketing FAQ

Paid social media is a powerful tool that can help businesses reach a wider audience, improve targeting for faster results,  increase brand awareness, promote contents, and grow a following. 

Not a must, but for credibility and authority you ought to have some contents and following. When most social media users see ads they are interested in, they view social profiles first before taking any action.

No, there are not. Facebook and Instagram are two separate platforms owned by one parent company (Meta). Instagram ads can be triggered from Facebook,  but the ads will appear on both platforms.

  • Location: Reach people based on country, state or province, current city or zip code
  • Age and Gender: Narrow your audience based on age and gender
  • Language: Target your ads to specific languages
  • Behaviors: Reach people based on purchase behaviors or intents, device usage and more
  • Connections: Reach people who are connected to your business’s Facebook Page, app, event or their friends
  • Engagement: Target people that engage with your social media or watch videos you post
  • Custom Audience: Create your ideal audience using pixels, email addresses, phone numbers
  • Lookalike Audience: Reach people who are similar to your audience(s)
  • Interests: Facebook allows you to choose interests your audience has as a targeting option so you can find new people based on things they’ve shown interest in

Contact Us

Get in touch with us today, let us work out a digital solution for your brand

    +2347087790303

     info@afriada.com

     Abuja Nigeria 


Social Media Marketing

Nurture relationships with your audience, building Loyal customers

Social media has become a powerful tool for businesses to connect with their customers and build long-lasting relationships

1 %
HVCO

Show authority, build trust, and generate quality leads by giving out quality content. Afriada position you for success with our high-value content offers

1 %
UNIQUENESS

The social space is polluted with noise from different brands. To succeed there’s a need for differentiation. We’ll help differentiate you by selling your unique value proposition

1 %
ENGAGEMENT

Engagement drives action. We help capture the attention of your audience, driving actions on social media posts

What is Social Media Marketing

social media marketing afriada

The world is constantly evolving, and so is the social media space. There’s more to social media marketing than posting on Facebook and Twitter a few times a day. 

To be able to stand out from competitors, and social media noise, you need a well-planned social media strategy leveraging the best platforms to reach your targeted audience. 

Social media marketing is the process of creating content for social media promotion. It is geared towards promoting your products or services, building community with your targeted audience, and driving traffic to your business.

We Groom Loyalists for your Business

Social media has become a powerful tool for businesses to connect with their customers and build long-lasting relationships. Most of your dream customers spend at least 2 hours a day on social media.

We help you leverage the right social media platforms and strategies to target them, we will help you reach a wider audience, engage with your customers on a personal level, and ultimately build brand loyalty.

The Best Social Media Strategy

To build an active and engaging social community around your brand, there’s a need to employ the best social media strategy effective for your brand. 

Afriada Develops objective-driven social media marketing strategies, fueled by data, to deliver real measurable business and marketing results.

We know using social media to build customer relationships requires a thoughtful strategy and ongoing effort, it is why we help you choose the right platforms, create valuable content, engage with your audience, and employ paid strategies when required.

Content Development and Production

Indeed Content is the heartbeat of internet marketing, without contents there wouldn’t be social media. We develop and produce written, visual, and audio contents that are informative, entertaining, and relevant to your target audience.

After developing contents we then repurpose for different social media platforms.

How We Do It

Research

Firstly we evaluate your industry, your  niche, and your competitors. This research is to help us effectively create a social media strategy. it will help us differentiate your brand while keeping the target consumer in mind.

. Niche

. Discover your Business Strategy

. Competitive Research

Strategy

A sound social media marketing strategy is the backbone of your social media presence. We help you create measurable plans to reach your goal paying close attention to benchmarks and implementing changes to help meet up your goals.

. Create valuable content 

. Drive engagement

. Increase conversions

Planning and Publishing

Every content released must be well planned and scheduled. We’ll create a social media calendar for your brand, scheduling relevant posts geared towards achieving our goals. When it comes to publishing, there’s one golden rule,  consistency! . A  regular schedule keeps people coming back for more.

. Focus on Quality

. Inclusivity / Brand Image

. Employing Researched Data

Listening and Engagement

We will constantly engage with your audience to receive feedback. This would help us determine our approach and content delivery. It will also help the business make informed decisions geared toward customer satisfaction and experience.

. Gain Industry insights

. Pick up new trends

. Leveraging influencers

Paid Social

Paid social media marketing is a powerful tool that can help businesses reach a wider audience, improve targeting for faster results,  increase brand awareness, promote content, and grow a following. 

We are experts at running paid social media marketing campaigns. We will help you set budgets, target specific audiences, and track results. With approximately 2.89 billion monthly active users on Facebook alone, your business can reach its targeted audience faster through paid advertising. 

After setting up your social media accounts organically, we then explore this option.

Leveraging Influencers

Influencer marketing has become increasingly popular because of its effectiveness in reaching a wider audience and driving engagement. Afriada partners with individuals who have a significant following on social media platforms to promote your products and services. Influencer marketing can help your  business increase brand awareness, build credibility and trust, increase engagement, and improve SEO efforts

Analytics

The success of any social media marketing campaign depends on analytics. Afriada collects data to further understand user behaviour, refine strategies, discover best post patterns and social media platforms for your business. Analytics also helps us analyse your competitors.

  • Engagement Metrics
  • Organic and Paid metrics
  • Click and Reach Metrics

Social Media Marketing FAQS

Paid social media is a powerful tool that can help businesses reach a wider audience, improve targeting for faster results,  increase brand awareness, promote contents, and grow a following. 

Not a must, but for credibility and authority you ought to have some contents and following. When most social media users see ads they are interested in, they view social profiles first before taking any action.

No, there are not. Facebook and Instagram are two separate platforms owned by one parent company (Meta). Instagram ads can be triggered from Facebook, and the Instagram app respectively  but the ads will appear on both platforms.

  • Location: Reach people based on country, state or province, current city or zip code
  • Age and Gender: Narrow your audience based on age and gender
  • Language: Target your ads to specific languages
  • Behaviors: Reach people based on purchase behaviors or intents, device usage and more
  • Connections: Reach people who are connected to your business’s Facebook Page, app, event or their friends
  • Engagement: Target people that engage with your social media or watch videos you post
  • Custom Audience: Create your ideal audience using pixels, email addresses, phone numbers
  • Lookalike Audience: Reach people who are similar to your audience(s)
  • Interests: Facebook allows you to choose interests your audience has as a targeting option so you can find new people based on things they’ve shown interest in.

Contact Us

Get in touch with us today, let us work out a digital solution for your brand

    +2347087790303

     info@afriada.com

     Abuja Nigeria 


Your One Digital Partner